Apparently, there's a serious blood shortage at the moment and the Red Cross is offering an incentive for those willing to donate.

The Red Cross is so desperate that they're offering Target gift cards to those that donate.

According to ABC12, donations have been down for two months, mainly due to people being on summer vacations and not having the time to donate.

If you donate blood or platelets between July 26th and August 31st, you'll be emailed a 5-dollar Target e-gift card.