Girl Scout Sells Out of Cookies With the Help of Aquaman
This is brilliant marketing.
Charlotte Holmberg, a Girl Scout in Colorado, came up with a smart marketing trick to sell more cookies this year. All she had to do was redesign the box of one of the company's top-selling cookies (Samoas) with a picture of Jason Mamoa star of the hit movie 'Aquaman.'
The idea came from her mother, a marketing professional who wanted to boost sales her daughter's sales for the year. The two began to print and paste pictures of the Hollywood heartthrob on the purple boxes and renamed them Momoas. Just like that, all the moms started buying them up.
Holmberg is on pace to be the area's Top Cookie CEO. This would be her second year in a row earing that title. She sold over 2,000 boxes in 2018. This girl definitely has a future in sales and marketing.