Company Helps Lions Fans Show Their Pride For Being ‘Conference Participants’ [PICS]

In a day and age where kids are taught that "Everyone's a winner" I guess it should come as no surprise that this may just catch on in the NFL. But hey, If you can’t make the playoffs (or win your division for that matter) why not celebrate that you at least participated in the conference. And thanks to, a Michigan based t-shirt company, Alternative Hero, fans of the Detroit Lions can now do just that.